Marketing Automation and Email Executive Full-time Job
9 months ago - Marketing & Communication - DublinJob Details
About The Role
Email Marketing & Automation Executive
Dublin/ Hybrid
We are currently seeking an Email Marketing & Automation Executive to join one dynamic Email Marketing team. If you thrive in a fast-paced environment, enjoy continuous learning, and appreciate working towards clear objectives, this opportunity is for you.
As an Email Marketing & Automation Executive, you will assess clients' existing email marketing initiatives, gain insights into their business and customer base, and develop and implement enhanced strategies to drive exceptional outcomes. Your role will oversee all email marketing campaign aspects, including market research, automation setup, list management, A/B testing, content creation, and performance analysis.
Your Benefits:
Joining us as an Email & Automation Executive offers several advantages, including:
- Competitive salary
- Independent digital marketing agency emphasizing professional development
- Supportive and enjoyable workplace atmosphere
- Ongoing training opportunities, with a commitment to your career advancement
Your Role & Responsibilities:
- Evaluate existing email campaigns, identifying strengths and areas for improvement
- Develop diverse email strategies for ecommerce, B2B, lead nurturing, newsletters, etc.
- Design and implement effective list segmentation strategies
- Manage customer lists and databases
- Plan and create automated drip and nurture campaigns
- Craft compelling email content
- Monitor campaign performance, optimize strategies, and provide detailed reports
- Stay updated on changes in the digital landscape, including third-party cookies and data privacy legislation, and educate clients on these developments
- Effectively communicate strategies, project progress, and results to clients and colleagues
- Identify opportunities for business growth through email marketing for new and existing clients
- Prepare and deliver proposals to potential clients
Professional Competencies:
- Passion for email marketing, CRM, and automation
- Exceptional writing and verbal communication skills
- Creative thinking, problem-solving, and attention to detail
- Ability to multitask effectively in a deadline-driven environment
- Clear and concise communication on email marketing and automation concepts
- High levels of integrity, autonomy, and self-motivation
- Strong analytical, organizational, project management, and time management skills
Requirements:
To be eligible for this role, you should have:
- Minimum 1 year of experience in email and marketing automation, either in an agency or in-house
- Proficiency in multiple recognized email platforms (e.g., Klaviyo, Mailchimp, Hubspot, Salesforce, Constant Contact, etc.)
- Demonstrable track record in email marketing
- Experience with Google Analytics and dedicated email reporting tools
- Proficiency in MS Office and Google Docs product suites
- Bachelor's degree (BSc/BA) in marketing, advertising, business, or related field
- Experience in other digital marketing areas (e.g., Paid Social, Paid Search, SEO) will be considered a plus.
Contact
We look forward to your application!
If you have any questions about the job offer, please get in contact with us.
Alisa Liddell
alisa.liddell@adaptivebusinessgroup.com