Location Berlin Contract Full time Job Category Marketing & Communications

THE ROLE & THE TEAM

The Junior Programming and Planning Content Strategy Consideration Manager is responsible for planning, distributing, and defining marketing strategies for content initiatives across Zalando owned channels. In close alignment with our buying, marketing and retail teams we plan audience-focused content with a goal to maximise our customer acquisition and shopping experience. As a Junior Manager you will bring your expertise to support your Lead, assortment focus and team members to create engaging and elevated multi-brand content that embraces Zalando values and highlights the assortment.

INCLUSIVE BY DESIGN

At Zalando, our vision is to be inclusive by design. And this vision starts with our hiring - we do not discriminate on the basis of gender identity, sexual orientation, personal expression, ethnicity, religious belief, or disability status. You are welcome to leave out your picture, age, or marital status from your application. We only assess candidates on their qualifications and merit.

We want to provide you with a great candidate experience. Feel free to inform us of any accommodations you may need, so we can best support you throughout the hiring process.

do.BETTER - our diversity & inclusion strategy: https://corporate.zalando.com/en/our-impact/dobetter-our-diversity-and-inclusion-strategy
Our employee resource groups: https://corporate.zalando.com/en/our-impact/our-employee-resource-groups

WHAT WE’D LOVE YOU TO DO (AND LOVE DOING)

• Deliver on the implementation of the annual content plan, ensuring alignment with broader team objectives.

• Work closely with market retail managers and buying teams to match content planning with market demands and assortment strategies.

• Participate in the development and execution of content strategies that cater to different audience segments and market trends.

• Become an expert on the Zalando onsite channels, demonstrating a full awareness of business objectives, commercial and strategic goals, and key assortment topics.

• Monitor and report on the effectiveness of content initiatives in meeting commercial and inspirational objectives.

• Contribute to cross-functional meetings and projects, providing insights and updates from a content planning perspective.

• Support in managing content calendars, ensuring timely execution and alignment with market and business needs.

• Drive the PDP content planning and strategy in collaboration with Zalando Studios.

• Stay abreast of industry trends and consumer behaviours to inform content planning and execution.

WE'D LOVE TO MEET YOU IF

• You bring experience in content planning, marketing, or a related field, with a strong interest in storytelling and content creation.

• Ability to collaborate effectively with diverse teams, including creatives, marketeers, and buying teams.

• Strong organisational skills, with an ability to manage multiple tasks and deadlines.

• A keen understanding of market trends, consumer behaviour, and retail dynamics.

• Proactive and eager to contribute to a dynamic team environment.

• Excellent communication skills, both written and verbal.

• A passion for content planning and a desire to grow and develop within the field.

• Ability to adapt quickly to changing priorities and business needs.

OUR OFFER

Zalando provides a range of benefits, here’s an overview of what you can expect. Ask your Talent Acquisition Partner to learn more about what we offer.

• Employee shares program

• 40% off fashion and beauty products sold and shipped by Zalando, 30% off Zalando Lounge, discounts from external partners

• 2 paid volunteering days a year

• Hybrid working model with up to 60% remote per week, actual practice is up to each team to best support their collaboration

• Work from abroad for up to 30 working days a year

• 27 days of vacation a year to start

• Relocation assistance available (subject to prior agreement)

• Family services, including counseling and support

• Health and wellbeing options (including Gympass)

• Mental health support and coaching available

• Drive your development through our training platform and biannual peer-to-peer review

Recruiter

Flavio Stella

flavio.stella@zalando.de

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