Are you dynamic, a keen innovator, a trend setter, or a disruptive thinker? Then Kellanova is the place for you because we focus on agility, growth, and innovation. Our colleagues in the Italian Marketing Team are looking for a new Assistant Brand Activation Manager Pringles.

As we’re putting our hearts and souls into the future of food, we’ll be looking at you to support marketing projects to deliver company growth and unlock the capacity and capabilities of our beloved brand Pringles.

A Taste of What You’ll Be Doing

Execute Yearly Marketing Plan - You will be executing the yearly marketing plan with excellence, with a strong focus on omni channel consumer and shopper marketing plans and reviewing its effectiveness (eg. Event marketing, sampling/consumer promotion, guerrilla, influencer marketing etc.).
Shape Future Plans - You will be working on shaping future plans for Kellanova's in the Italian Salty Snack category. You will play a role in creating customer amplification plan in store.
Data Analysis - You will be managing Sell in/Sell out data analysis for Kellanova and key competitors.
Market Share Performance - You will be accountable for market share performance and evaluation of initiatives you are directly responsible for. You will take ownership and manage the below the line budget, reviews investments and ROI to drive continuous improvement.
Commercial Initiatives and Launches - You will be directly involved into Commercial Initiatives and new launches management.
Stakeholder Communication - You will be the direct point of contact of core brands with internal and external stakeholder; you will work closely and engage the EMEA activation team.

We’re Looking for Someone With

A passion for brands and bringing them to life across Italy.

Experience in marketing/activation role, preferably in FMCG.

A focus on results with a strong analytical approach.

A strategic mindset with the ability to identify future opportunities and influence plans.

Fluency in both Italian & English.

What’s Next

After you apply, your application will be reviewed by a real recruiter, so it may take us a few weeks to get back with you by email or phone. Visit our How We Hire page to get insights into our hiring process and more about what we offer.

Need assistance throughout the application or hiring process? Email European.Recruitment@kellanova.com

If you join our team, you’ll be rewarded for the difference you make. Our comprehensive benefits offer you the support you need through your life events, big or small. Visit our benefits page & be sure to ask your recruiter for more specific information.

Get to Know Us

At Kellanova, we are driven by our vision to be the world’s best-performing snacks-led powerhouse, unleashing the full potential of our differentiated brands and our passionate people. Our portfolio of iconic, world-class brands include Pringles, Cheez-It, Pop-Tarts, MorningStar Farms, Special K, Krave, Zucaritas, Tresor, Crunchy Nut, among others.

Kellanova’s Culture of Best means we bring our best to all that we do in pursuit of our vision to be the world’s best performing snacks-led powerhouse. Our culture celebrates boldness and empowers our people to challenge the status quo, achieve results, and win together.

Our focus on Equity, Diversity, and Inclusion (ED&I) enables us to build a culture of belonging where all employees have a place at the table and are inspired to share their passion, talents, and ideas to work.

Mars has agreed to acquire Kellanova in a combination that will shape the future of snacking! The transaction is anticipated to close within the first half of 2025 (subject to Kellanova shareowner approval and other customary closing conditions, including regulatory approvals). The companies remain separate until closing.

You can learn more at www.futureofsnacking.com , and our hiring teams will be happy to discuss further questions if your application advances in the hiring process.

Let’s shape the future of snacking.

Kellanova is an Equal Opportunity Employer that strives to provide an inclusive work environment, a seat for everyone at the table, and embraces the diverse talent of its people. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law. For more information regarding our efforts to advance Equity, Diversity & Inclusion, please visit our website here .